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Julio Jones Data Visualization

Project Scope

It was only a matter of time before Julio Jones would rewrite the Falcons record book and 2014 was that year. From his productivity during the year to where he stands in Falcons history, we take a closer look at what made Julios 2014 so special. The challenge was to evelop an infographic that highlights Julio Jones historic record-breaking season in a digestible format that can be utilized in both print and digital mediums

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Project Scope

After 14 years of service, Todd McClure was retiring and the team was challenged with developing a graphic that commemorates the fans admiration for the lifelong Falcons center. We invited fans to send their messages to McClure via Facebook and Twitter and curated them in a poster that could be used in both print and digital mediums.

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New Atlanta Stadium Club Relocation

Project Scope

The New Atlanta Stadium sales staff required a high-end sales booklet that went out to current premium seat holders to introduce them to the benefits and amenities of the new Atlanta Stadium and walk them through the process to reserve their seats in the new building. The 12x9 brochure printed on 100# semi-gloss cover stock and all photos and headlines were hit with a spot UV to create additional contrast between the renderings and the rest of the page. The cover logo is made up of a four-color foil stamp and shipped in a custom full bleed envelope.

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NAS-Phase1-covers-open

 

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Contributing Designer:
Tucker Brooks

Project Scope

Design and develop a modern and easily recognizable identity system for New Atlanta Stadium for use prior to naming rights integration.

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Contributing Designers:
Tucker Brooks
Grant Jones
Raul Ferran

 

The launch of a new professional sports franchise is something very few people get the chance to be a part of and the weeks leading up to the event  I had the privilege of leading our team through the development of the creative for the launch and the marketing and sales efforts that would follow post-launch.

As the 2013 season approached we were challenged to create a second screen experience that leveraged our league-high 20+ Falcons branded Twitter accounts and allowed the Falcons staff, players, and cheerleaders to present unique game day content in a meaningful way across the team’s digital channels.